Attorney Brand Development

For the law firm or attorney looking to stand out from the crowd having a sharply defined brand and properly crafted marketing campaign is a must. These days, every attorney needs to be a rainmaker. Gone are the old days of business development. At Properly, we create business development opportunities where they didn’t exist. And we do so Properly – within the ethical confines of a practicing attorney or law firm.

We will first look at your brand. Is there a disconnect between how you perceive yourself / your law firm versus how your potential audience sees you? Without this alignment, your marketing efforts will not be as effective, meaning you will be spending money fruitlessly. Let us help you align your brand and watch your practice soar.

Marketing

We have been in the legal marketing world for over a decade. Our CMO is a California-licensed attorney. We challenge you to find a legal marketing firm who understands the legal space like Properly. We will work with you to create an ethical, effective marketing strategy that ensures financial growth, thought leadership, and brand awareness.

Looking to differentiate yourself and land quality leads but don’t know where to begin? Give our legal marketing experts a call.

Public Relations

Trying a big case? Looking to further establish yourself as the thought leader in your practice area?

Want to drive leads to your practice with the buzz our team of PR professionals will create? Give us a call.

The PR gurus at WebPresence, Esq. have that unique combination of public relations experience and legal industry knowledge necessary to manage and enhance your public image. Our client’s PR campaigns result in local and national media exposure, a powerful tool the WebPresence, Esq. PR team uses to raise the visibility and credibility of the attorneys we represent.

Media Placements Include

  • NBC News
  • ABC News
  • CBS News
  • TMZ
  • Riviera Magazine
  • Bloomberg
  • LA Times
  • Daily Journal
  • California Journal
  • The Recorder
  • New Matter
  • Corporate Financier
  • Law360

Social Media Marketing

Whether you are interested in connecting with potential clients, new referral sources, or members of the media, a strong social media campaign will get you there.  We will work with you to create a customized online marketing campaign unique to your specific needs. Talking head? Lead generation? New business opportunities? We ‘ve got you [socially] covered.

Content Creation

Whether you are looking to publish articles in local and national publications or expand your SEO campaign with blog posts, our attorney writers will draft quality content on your behalf. Ideally, you don’t have time to write blog posts and articles – you’re busy practicing law. Yet you recognize that your content needs to sound professional, intelligent, and polished (while also being SEO friendly if needed). Trust our experienced attorneys to write content you are proud to have your name on.

Online Reputation Management

With anyone being able to take to the internet to vent about an attorney (truth or not), managing your online reputation is no longer a luxury, it’s a must. And one negative review on a popular online review site can destroy an attorney’s reputation.

At Properly Media, we understand the necessity in maintaining a sterling reputation. Whether you need to repair damage to your online reputation or are interested in taking the proactive approach of protecting it, we will create an effective strategy that put your name back in good standing. And if that means sending a cease and desist letter or two, we’re happy to oblige (once an attorney, always an attorney…).

Consultation

In need of some inspiration on how to grow your practice? Give us a call. t’s not enough that lawyers show up at work each day. You need to spend time networking, online and off. From email newsletters to event attendance calendars, content calendars, and more, we can create a plan designed to take your practice to where you want it to be.
Client Testimonials

I have been actively marketing online in the legal vertical since 1998. I’ve witnessed web companies, and their people, come & go. The difference about Properly is that [they] get it! The company takes no shortcuts and that is what sets them apart. The #1 secret to the internet is high quality content and Kristen has built her company on top notch legal content written/edited by a licensed attorney. I highly recommend Properly Media to anyone who cares about the long run!

Emery Brett LedgerAttorney At Law, The Ledger Law Firm
The Properly team created my logo for my business cards, letterhead, and envelopes {and} also designed my firm’s website.
Kristen and her staff were great. They were very quick in designing a great logo and getting my website up and running. They created a website and logo that was exactly what I had envisioned. I would highly recommend her and Properly Media.
legal website design, blogging, social media marketing, branding
Aghavni KasparianEsq.

I have had the privilege to work with Kristen over the last few years on some great projects. She has always impressed me and is awesome to work with. Kristen brings the best of many worlds to the table with her knowledge of the internet, marketing, and the legal industry. She really excels when it comes to initiating social media strategy, online reputation, SEO, SEM, and blogging. In addition to being strategic, she is also a subject matter expert which is why she is able to execute on the strategies she helps put in place. Her extensive legal background, expertise, and experience is what differentiates her from other marketers in the industry.

legal website design, blogging, social media marketing, branding
Erik TreutleinSVP, Product Marketing & Revenue Operations at ViaTech

I give Kristen and WebPresence, Esq. my highest recommendation! I have followed her work for many months and I follow her blog posts religiously. I finally actually hired her and her company to help with my online presence and the results have been astonishing in a very short period of time. After the first month, I have record visitors to my law firm blog and to my law office website. Isn’t that the whole idea? In short, she knows what she is doing and is worth every penny!

legal website design, blogging, social media marketing, branding
Barry P. GoldbergAttorney at Law

Kristen Marquis Dennis has been an invaluable resource to my growing mediation practice. She is tireless, creative, intelligent and competent. My practice has more than doubled since I handed over my marketing efforts to Kristen. And I have more time and energy to devote to what I do!

legal website design, blogging, social media marketing, branding
Jan Frankel SchauADRS

I met Kristen at the beginning of my transition from trial lawyer to mediator and arbitrator. She did a fantastic job of helping me to promote my new career on the internet and in traditional media. She is wonderful to work with, creative, and hardworking. She did a great job in helping me get market recognition in a short period of time. I highly recommend her.

legal website design, blogging, social media marketing, branding
Bruce Friedman JAMS

I hired Kristen to build a website for my practice and she did a terrific job. I came to her knowing that I wanted to do something a bit different than most attorney websites, and she heard me loud and clear, building a site that not only reflected my ideas but also incorporated her knowledge of SEO and other important considerations. The work was done quickly and well, with great communication throughout the process. I would recommend Kristen to any attorney who needs a new, up-to-date website, or who wants to build or improve their online presence (so essential in today’s legal marketplace).

legal website design, blogging, social media marketing, branding
Jan D. Breslauer, Esq.Attorney at Law

Contact Us Today for a Complimentary Website & Marketing Analysis.